สร้าง Pitch Deck 10 สไลด์สำหรับ Startup Early Stage

FlowPay — Seed Pitch Deck (10 Slides)

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Slide 1 – Cover

Headline: FlowPay: The All-in-One Payment OS for Thailand's 3 Million SMEs

Key Points:

• Unified payments (QR, card, installment) + real-time cash flow dashboard in one app
• 1,200 active merchants · ฿800K MRR · 25% MoM growth for 6 consecutive months
• Raising $1.5M Seed · Bangkok, Thailand · Founded 2025

Investor Insight: Sets the category and scale of ambition in one breath — investor decides whether to keep reading.

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Slide 2 – Problem

Headline: 3 Million Thai SMEs Are Running Their Business Blind

Key Points:

• 3.1M Thai SMEs still rely on cash and manual bank transfers as primary payment methods
• Average owner spends 2+ hours/day reconciling transactions manually
• No real-time visibility = reactive decisions, missed growth signals
• 42% of Thai SME failures cite cash flow mismanagement as primary cause (SME Bank, 2023)

Investor Insight: Investor is checking: Is the problem real, frequent, and painful enough that people will pay to solve it?

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Slide 3 – Solution

Headline: One App. Every Payment. Full Cash Flow Visibility.

Key Points:

• Accept QR, card, and 0%-installment in under 60 seconds of setup — no hardware required
• Automated daily reconciliation eliminates manual entry entirely
• Real-time dashboard: revenue, outstanding, and 30-day trend visible in one screen
• Built for non-accountants: works on any smartphone, zero training required

Investor Insight: Investor checks if the solution is meaningfully better than the status quo, not just incrementally different.

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Slide 4 – Product / How It Works

Headline: From Sign-Up to First Payment in Under 5 Minutes

Key Points:

• Step 1: Register + complete digital KYC in 5 minutes — no branch visit needed
• Step 2: Share QR or tap-to-pay link — customer pays via any Thai bank app
• Step 3: Settlement to merchant account T+1 with automatic receipt generated
• Step 4: Dashboard updates in real-time — cash flow visible without spreadsheets

Investor Insight: Investor assesses onboarding friction and whether the product truly works for non-technical users.

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Slide 5 – Market Size

Headline: $2.4B Addressable Market Growing at 28% Per Year

Key Points:

• TAM: $2.4B — total SME payment processing volume in Thailand (Bank of Thailand, 2024)
• SAM: $480M — SMEs with active smartphone + internet access (20M transactions/month)
• SOM: $24M — realistically capturable in 36 months at current growth trajectory
• Thai digital payment volume growing 28% YoY — structural tailwind, not a dependency

Investor Insight: Investor validates whether the market is large enough to support a venture-scale outcome.

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Slide 6 – Business Model

Headline: Transaction Fee + SaaS — Two Revenue Streams That Grow Together

Key Points:

• 1.5% MDR on card transactions (market average: 2.0% — price advantage as acquisition tool)
• ฿299/month Pro plan: advanced analytics, multi-staff access, and API integration
• Revenue share on BNPL products via partnerships with Aeon and KTC
• Blended gross margin: 58% today → target 65% at 10,000 merchants

Investor Insight: Investor checks unit economics, LTV/CAC ratio, and a credible path to profitability.

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Slide 7 – Traction

Headline: 6 Months. 6x Revenue. Consistent 25% MoM Growth.

Key Points:

• MRR: ฿800,000 — grew from ฿130,000 six months ago (6.1x in 6 months)
• 1,200 active merchants across Bangkok and Chiang Mai
• Net Promoter Score: 72 — top cited reason: "saves me 2 hours every day"
• Monthly churn: less than 3% — retention is high because switching cost is real

Investor Insight: This is the most-scrutinised slide — investor looks for evidence that product-market fit is emerging, not vanity metrics.

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Slide 8 – Competition

Headline: We Win Where Others Stop: Business Intelligence for the Non-Tech Owner

Key Points:

• Omise / 2C2P: enterprise API-first, complex integration, no SME-facing dashboard
• GBPrimePay: payment gateway only, zero analytics layer
• PromptPay / Line Pay: person-to-person design, no business management features
• FlowPay edge: only product combining unified payment rails + real-time cash flow built for SMEs

Investor Insight: Investor checks for defensibility, self-awareness, and whether the team maps the competitive landscape honestly.

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Slide 9 – Team

Headline: Operators Who Have Lived This Problem From the Inside

Key Points:

• CEO (Pattarapong K.): 8 years product at Kasikorn Bank, launched KBank SME Pay to 200K users
• CTO (Weerasak T.): Ex-Grab Senior Engineer, built payment infrastructure processing $500M/year
• Head of Growth (Nattaya P.): Scaled Omise merchant base from 200 to 5,000 in 18 months
• Advisors: Ex-SCB Fintech CEO, Partner at 500 TukTuks

Investor Insight: Investor asks: does this specific team have an unfair advantage to win this specific market?

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Slide 10 – The Ask

Headline: $1.5M Seed to Reach 10,000 Merchants and ฿5M MRR in 18 Months

Key Points:

• Raising: $1.5M USD Seed round · Pre-money valuation: $6M
• Use of funds: 60% engineering (payment infra, iOS/Android), 30% sales & growth, 10% compliance & ops
• 18-month milestones: 10,000 active merchants · ฿5M MRR · Series A-ready metrics
• Round status: ฿2M committed from angels · Target close: Q3 2026

Investor Insight: Investor evaluates whether the ask is appropriately sized, the milestones are credible, and whether there is urgency to commit now.